The True Athlete® Story

THE TRUE ATHLETE® MANTRA

I compete against myself, because I am the strongest competitor I know.
I am focused on achieving my best, and I know that I deserve the best.
I pursue performance. I am dedicated to my regimen.
I am naturally driven.
I AM A True Athlete®.


THE MISSION
EMPOWER & INSPIRE
EMPOWER: The True Athlete® mission is to empower athletes and fitness enthusiasts who crave performance, quality and integrity.

INSPIRE: We are inspired by the Olympic mindset. If you win naturally, it means more. It's about competing against yourself to achieve your personal best.


THE PHILOSOPHY
TRUE ATHLETE® EMBRACES 5 CORE TRUTHS:
  1. 1. Compete with honor
  2. 2. Commit to the journey
  3. 3. Dedicate yourself to your regimen
  4. 4. Empower individual achievement
  5. 5. Focus your mind to power your body
THE FORMULA
NSF® CERTIFIED FOR SPORT®
Purity of intent led to purity in formulation. We were obsessed with developing a revolutionary line of sports nutrition that athletes and fitness enthusiasts would embrace. This is why there are no artificial colors, flavors, sweeteners or bovine growth hormones in any of our products. And it's also the reason why we partnered with the NSF to make sure that EVERY SINGLE TRUE ATHLETE® PRODUCT is free of banned substances, unlisted ingredients or harmful impurities.


THE ACHIEVEMENT
TRUE ATHLETE® IS:
  • The first and only complete line of sports nutrition products to be Certified for Sport® by the NSF®
  • Ideal for college and scholastic athletes, pro athletes and fitness enthusiasts who care about what they put in their bodies
  • A safe system with natural ingredients for the athlete that wants nothing but the best

  • ZMA with Theanine
  • Kre-Alkalyn Powder
  • Kre-Alkalyn Capsules
  • Training Formula
  • Whey Protein - Chocolate
  • Whey - Protein -Vanilla
  • Multivitamin for Men
  • Multivitamin for Women
  • BCAA 4:1:1